ISUZU: New Romanian Website Release

COMMpla, our subsidiary company, is continuing its collaboration with MIDI Europe, the official distributor of ISUZU vehicles in Europe. Midi Europe has launched the new Romanian ISUZU website on 8 February 2022, which unlike the previously released websites, only includes the ISUZU trucks.

After the release of the Slovenian site in 2021, COMMpla and MIDI Europe worked hard to release the tenth European language site, for Romania. With the tenth local language website, MIDI Europe is in a strategic position, making ISUZU accessible for most countries in Europe.

The new ISUZU Romania web portal follows a more modern and responsive graphic style in line with the latest version of the Slovenian site. From a visual and structural point of view, the new site has been developed starting from analysing the user experience of the site users. As a result, the main navigation paths and the most searched information were identified and graphic interfaces were adopted to make the user's navigation more accessible and more intuitive on desktop and all mobile devices. 

The new web portal of the Isuzu Romania network offers detailed and updated information on all models in production and allows access to assistance and consulting services through a detailed map of all dealers and services available for the Romanian market.

The release of the new Romanian portal is accompanied by a digital communication strategy to build community loyalty through online services for ISUZU vehicle owners, enthusiasts and potential new buyers.

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