Data management skills are key in digital marketing and communications. We master GDPR-compliant data management technologies and techniques to support our projects and our clients. These are the needed foundations for effective and efficient activities of lead generation and community engagement.
Whether you are already handling your community of users with a latest-generation CRM application or you are struggling with difficult-to-maintain mailing lists, it’s never too late to adopt a technically-sound approach to data management.
Handling digital records is a complex activity and creating, maintaining, and growing databases of people, organisations, and projects lies at the crossroads of information technology, desktop research, and domain competence, without forgetting the legal expertise needed in order to make a correct use of the personal data acquired. We encourage a balanced utilisation of relational databases, automated digital processes, and tailor-made CRM solutions for an effective and ethical exploitation of records involving personal data.
These types of services are particularly relevant for supporting partners in their efforts of sustainable growth of their initiatives, but also in the framework of event organisation (e.g., webinars, workshops, hackathons, conferences) or other ad-hoc recruitment campaigns, such as for setting up a test bed or a panel of end-users.
Let’s talk about developing and sustainably nurturing an engaged community for your initiative. We can do that to start-up a project or to revamp your activities and enable a much needed digital transformation.