Brief description

MIDI EQUIPMENT S.p.A is the Italian official distributor of Takeuchi. Since April 2019, MIDI EQUIPMENT has entrusted the management of its online presence to Trust-IT through the development of a dedicated website and a monthly digital communication strategy to increase its users’ community engagement.

 

Our Role

Today Trust-IT is managing the Italian Takeuchi website, which is the single point of access to all services provided by the Takeuchi network. 

The work on the website is supported by a digital communication strategy to retain the community, through online services on different channels for Takeuchi vehicle owners, enthusiasts and potential new buyers. Trust-IT is managing the creation and development of thematic campaigns and daily activities aimed at increasing the number of visitors to the websites, such as:

  • Evolution of the visual layout, information architecture and content.
  • Implementation of Dealer maps for the network of Takeuchi Dealers in Italy.
  • SEO Optimisation.
  • Creation of graphical banners/images for digital use.
  • Launch and optimisation of Google Ads Pay-Per-Click campaigns.

 

Website: http://www.takeuchi-italia.it/

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