Brief description

AI-SPRINT is developing a framework for developing AI applications in the computing continuum with security and privacy built into the early design stage and the seamless management of time-varying conditions typical of real environments. Three real-world scenarios, spanning farming 4.0, maintenance and inspection and personalised healthcare demonstrate the applicability of AI-SPRINT in diverse contexts and the impacts of its novel solutions.

Jan 2021 to Dec 2023
Cloud, Edge, IoT, AI, Data

Our role

Trust-IT is responsible for the coordination of the 36-month AI-SPRINT’s communication strategy, with a wide range of strategic and tactical activities:

  • Visual identity and reputation-building.
  • UX web platform design, rollout and evolution with SEO-driven content creation.
  • Community building, primarily via LinkedIn as a tried-and-tested professional network with informative and SMART campaigns on Twitter.
  • Communications and marketing packages, including video pills.
  • Raising awareness and openly demonstrating clear economic, social, and technological benefits of utilizing AI-SPRINT solutions within the AI market.
  • Maximizing the impact of research, enabling the value of results to be potentially wider than the original focus.
  • Event planning, promotion and impact tracking.


The AI-SPRINT project has achieved the following results to date:
  • 370+ overall profiled community members
  • 130+ participants in 2 webinars
  • 5 peer-reviewed publication and 2 Journal papers promoted

Onboarding your target communities to ensure uptake of research solutions requires a structured approach, deep analytical skills and the design and implementation of communication and engagement plans made up of a mix of techniques and tools.

If you need to identify and build the perfect audience for your research activity and boost your community, contact us, we’ll be happy to help.

Contact us today!


AI-SPRINT has received funding from the European Union Horizon 2020 research and innovation programme under Grant Agreement No. 101016577.